International Business Negotiation
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课程详情
课程评价
spContent=In order to adapt to the new characteristics of globalization, integration and specialization of multinational companies in current international market competition, international business negotiation is showing diversified and integrated characteristics. This course aim to develop multi-disciplinary knowledge frameworks that covers the research background of international business, international trade, international management, and integrates the frontier theory in international business negotiation with practical cases in international business negotiation. This course offers theoretical framework and business analytics to practical international business negotiation, and helps students to be involved in contributions to governance of global economy and development of modern economy.
—— 课程团队
课程概述

This course provides training for high-quality talents in international business. First of all, through this course, a theoretical system of international business negotiation is established for students, and guidance is provided for students on negotiation motivation, process, structure, preparation process and basic theories and rules. Secondly, this course helps students to further understand the psychological behavior and personality characteristics in the negotiation process, distinguish negotiation categories and master the negotiation rhythm.

授课目标

This course is based on the study of international business negotiation theory and rules. The learning objectives are : 

1. To improve the ability to analyze the negotiation framework and negotiation power;

2. To increase the understanding of different negotiation modes; 

3. To improve the understanding of concepts and basic theories in the multilateral negotiation system; 

4. To understand the characteristics appearing in different decision behaviors and cultural environments. 


课程大纲
预备知识

International Business Management, International Marketing, International Business Environment