《外贸函电》是一门融合国际贸易业务与英语能力为一体的课程,它是讲授对外贸易各个环节的知识,同时训练和培养用关业务环节的语言表达能力。本课程的目的为,学生完成本课程后,1,能了解熟悉外贸进出口的关键步骤,2,掌握外贸信函的撰写要点,写出一篇表达准确,得体,符合规范,语句通顺,没有语法错误的信函。
本课程为考试课,通过30%的平时成绩与 70%期末通过闭卷考试的形式,来检测学生本学期的对课程知识的把握程度。
国际贸易实务
过本课程的教学要求学生在学习中掌握各类外贸函电的写作方式,掌握外贸业务中英语术语、缩略语、惯用句型和表达方法,达到使用英语函电解决贸易中各种问题的能力。
Chapter1 Basic knowldege of Business Letters
通过本章的学习,了解商务书信的功能,掌握商务书信的写作原则,英语的语言特点,即体贴、准确、完整、具体、简洁、清楚、礼貌。
重点:Grasp foreign trade terms or jargons ; Be familiar with common abbreviations used in foreign trade; Master some idiomatic expressions/collections;The core of this course--Master actual business letter writing skills.
难点:Understand the functions of business letters;Learn the principles of business-letter writing。
Chapter2 The Structure and the Format of Business Letters
通过本章的学习,了解商务书信的基本组成部分,掌握商务书信的格式,掌握正确信封的书写方法。
重点:Know the parts of a business letter;Know the format of a business letter;Know how to address an envelope。
难点:Know the basic structure of a business letter;Know the format of a business letter;Know the superscription of an envelope。
Chapter 3 Establishing Business Relations
通过本章的学习,了解建立贸易关系信函的一般内容和写作方法。由于建立贸易关系是国际贸易交易的第一个环节,所以要求学生按照商务英语写作的要求,实现建立商务关系的目的。
重点:Know where to obtain the information about the merchants in foreign countries;Know the essential components of a letter to establish business relations;Master typical sentences and expressions in writing such letters。
难点:Get the information about the merchants in foreign countries;Write effective letters to prospective partners。
Chapter 4 Enquiries and Replies
国际贸易的交易过程包括询盘、报盘、还盘和成交等环节。通过本章的学习,要求学生掌握询盘信函涉及的内容、格式和技巧,以及如何回复。
重点:Know what and how to enquire for the goods an importer intends to buy;Know the essential components of a letter to make an enquiry;Master typical sentences and expression in writing such letters
难点:How to make an enquire;How to made a reply according to the enquiry。
Chapter 5 Quotations and Offers
报价和发盘是重要的贸易环节。通过本章的学习,了解报价和发盘信函的主要组成部分,掌握该类信函常用的词汇和表达用语。
重点:Know what and how to quote and offer for the goods an exporter intends to sell;Know the essential components of a letter to make a quotation and an offer;Master typical sentences and expressions in writing such letters
难点:How to make a quotation;The essential components of a letter to make an firm offer。
Chapter 6 Counter Offers
还盘是交易磋商中的重要环节。通过本章的学习,了解还盘信的主要组成部分,掌握写作此类书信时的常用表达和典型句型。
重点:Know how to express the reasons why a buyer doesn’t accept the offer entirely made by a seller or why he refuses it and how to put forward his new proposals properly in writing;Know the essential components of a letter of counter offer
难点:Know what is a counter-offer and how to make a counter-offer;Know the essential components of a letter of counter offer。
Chapter 7 Orders
订货信函是买方向卖方发出的订购货物的书面通知。通过本章的学习,了解订货信函的主要内容,掌握此类信函的典型句型和常用表达。
重点:Know what are mainly included in order letters and why and how to confirm them;Know the essential components of a letter to make orders and acknowledgement to them
难点:Know how to write an order letter;Know the essential components of a letter to make orders。
Chapter 8 Payment
支付条款是国际贸易交易中的重要条款。通过本章的学习,要求学生了解各种支付方式、有关支付条款商谈涉及的信函类型及内容。
重点:Know the three major modes of payment in international trade;Know how to write a positive answer to the request of payment by D/P;Know how to ask for an easier payment terms and make a relative response;Know how to propose payment by T/T
难点:Know the three major modes of payment in international trade;Know how to ask for an easier payment terms and make a relative response ;Master some specific terms and expressions concerning payment。
Chapter 9 Packing
在国际贸易活动中,包装是交易磋商中的主要贸易条件之一。通过本章的学习,了解包装的含义、内容、种类。掌握包装信函的主要内容,掌握此类书信的典型句型和常用表达。
重点:Know why to pack goods and what specific terms and conditions should be included in packing;Know the essential components of a letter which concerns packing
难点:Know how to write a letter to the buyer about the Packing;Know the essential components of a letter which concerns packing
Chapter10 Shipment
运输是国际贸易交易中的重要环节,通过本章的学习,了解国际货物运输的主要内容,掌握船运信函的主要组成部分,掌握常用表达和主要句型。
重点:Know what are relative to shipment;Know the essential components of a letter of shipment
难点:Know how to advise the shipment;Know how to request for partial shipment
Chapter 11 Insurance
保险与国际贸易密切相关,它保护商人免受货物长途运输过程中各种风险所引起的损失。通过本章的学习,了解保险相关事宜的主要内容,掌握保险信函的主要组成部分,掌握此类书信的典型句型和常用表达。
重点:Know why and how to insure goods and what insurance letters concern;Know the essential components of a letter concerning insurance
难点:Know how to enquiry about insurance;Know how to reply an enquiry of insurance
Chapter 12 Claims and Settlement
索赔和理赔是国际贸易交易中的重要环节。通过本章的学习,了解抱怨或索赔信函的主要内容,掌握书写抱怨或索赔信函的要点,掌握常用表达和基本句型。
重点:Know the essential points to write a complaint or a claim;Learn the rules to be followed in writing a reply;Know how to lodge a complaint or a claim in a specific situation;Know how to decline and adjust a claim
难点:Know how to deal with the complains about delivery;Learn t how to deal with the complains about defective goods
董金玲,国际商务函电双语教程,北京:对外经济贸易大学出版社,2016